Context
Quinoa Paris is a sustainable leather goods brand made in France. Each product is made from a single piece of vegetable-tanned leather to minimize material waste. All production takes place in Paris and the Île-de-France region.

Brief
Stéphanie - the founder of Quinoa Paris - approached me to create the brand's communication materials and to handle the artistic direction. The key words were sobriety, elegance and authenticity.

My role
I created the entire brand identity: logo, business cards, envelopes, product labels... I also created the brand's e-commerce site and newsletter template. I directed the outdoor shoots. Product shoots were done by me in the studio. I also had the opportunity to design the window display for the boutique, located in the 18th arrondissement of Paris, rue Eugène Sue.